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Earth imagery: NASA Earth Observatory

France ↔ China

Build businessacross borders.

Market entry, partners, sourcing and digital, in both directions. We stay until the thing exists: the partner signed, the supplier qualified, the site online.

France

It starts with an ambition.

A French brand, an industrial group, a scale-up. One clear objective: a new market.

Europe

We read the European side.

Decision cycles, standards, expectations — how European companies choose a partner.

Hong Kong

Hong Kong opens the door.

International business, finance and logistics: the natural gateway between Europe and mainland China.

Shenzhen

Shenzhen makes it real.

Suppliers, factories, technology and partners — within reach.

China

China, built properly.

Partners, distribution and a digital presence designed for Chinese buyers.

Paris --:-- Shenzhen --:-- —

Choose your direction

One bridge. Two markets.

Every project starts on one side and lands on the other. We work in both directions, with the same standards on each side.

Europe → China

Develop in China

For French and European companies ready to build in China.

  • Enter the Chinese market
  • Identify the right partners
  • Develop distribution
  • Find local opportunities
  • Build a China-ready digital presence
  • Source products and suppliers
  • Establish lasting relationships
Explore China →
China → Europe

Develop in France / Europe

For Chinese companies ready to grow in France and Europe.

助力中国企业拓展法国及欧洲市场

  • Enter France
  • Expand across Europe
  • Identify distributors
  • Develop partnerships
  • Build European e-commerce
  • Localize your digital presence
  • Develop commercial opportunities
Explore France / Europe →

One bridge, two markets, three capabilities

Bridge

TianhuiDigital 添匯

Markets

Europe ↔ China

Core capabilities

Contemporary civic architecture in Shenzhen: a cantilevered volume of glass, brushed metal fins and pale concrete under an overcast sky

China22.54°N 114.06°E

Shenzhen

Contemporary architecture

What we do

Business development first. Execution built in.

Our core is Europe–China business development. Digital and sourcing are how opportunities become operations.

01Core

Business Development

We open markets, find the right counterparts and build the commercial relationships that make cross-border growth real.

Discuss your market →
  • Market development
  • Commercial partnerships
  • Distribution
  • Market entry
  • Business introductions
  • Local representation
  • Cross-border growth
  • Partner & distributor search
02Capability

Digital

Websites, commerce and automation built for the market you are entering — not copied from the one you left.

  • Websites
  • Shopify & e-commerce
  • AI & automation
  • Digital strategy
  • Advertising & creative
  • China digital ecosystem
See China digital →
03Capability

Sourcing & Connections

The right supplier, manufacturer or industrial partner — identified, qualified and introduced.

  • Supplier identification
  • Manufacturer sourcing
  • OEM / ODM
  • Private label
  • Industrial partners
  • Technology sourcing
See how sourcing works →

Every service leads to a market

Four practices, one destination.

Business Development07
  • China Market Development
  • France / Europe Market Development
  • Partner Identification
  • Distributor Search
  • Commercial Representation
  • Market Entry
  • Business Introductions
Digital08
  • Web Design
  • Webflow
  • Shopify
  • E-commerce
  • AI Integration
  • Automation
  • Digital Strategy
  • Advertising / Creative
China Digital06
  • WeChat
  • Xiaohongshu / RED
  • Chinese localization
  • China-facing websites
  • E-commerce
  • Digital acquisition
Sourcing09
  • Supplier Identification
  • Factory Research
  • OEM
  • ODM
  • Private Label
  • Packaging
  • Components
  • Hardware
  • Technology
Paris rooftops in late-afternoon light: zinc roofs, chimney stacks and stone facades, the city stretching to the horizon

France48.86°N 2.35°E

Paris

Why TianhuiDigital

Strategy is useful. Execution matters more.

Paris · 48.86°N

European perspective

We understand how French and European companies decide, buy and partner — and what they expect from a partner in China.

Shenzhen · 22.54°N

China on the ground

Close to Shenzhen and Hong Kong. Local relationships, local context, local time zone.

Build · Ship

Digital execution

We build what we recommend: websites, stores, automation, content. Advice that ships.

EU ↔ CN

One bridge

One partner coordinating strategy, connections and execution across both markets.

The Shenzhen skyline at blue hour, seen across the water from Futian, with the city's supertall towers lit against a deep blue sky

China22.54°N 114.06°E

Shenzhen

Why Shenzhen

Built close to the source.

Shenzhen is where hardware is designed, prototyped and manufactured at speed — next to Hong Kong, at the heart of the Greater Bay Area. Being here changes what is possible.

  • TechnologyHome to global tech companies and a dense startup scene.
  • HardwareComponents, electronics and prototyping within reach.
  • ManufacturingFactories across almost every category, from prototype to volume.
  • Greater Bay AreaConnected to Hong Kong, Guangzhou, Dongguan and Macau.
  • International hubA city used to working with the world.
  • SpeedAn environment where iterations move fast.
22.54°N · 114.06°E

China digital

China is a different digital world.

Entering China is not translating a European website. Platforms, search habits, payments and trust signals all work differently.

The European playbookThe China playbook
Google search
Baidu & in-app searchWhere Chinese buyers look first
Instagram & Meta ads
Xiaohongshu / REDDiscovery, reviews, community
WhatsApp & email
WeChatOfficial Account, Mini Programs, Pay
Amazon & your own store
Tmall · JD · DouyinMarketplaces and social commerce
Direct sales
Local partners & distributorsReach that platforms alone cannot give
A translated website
A localized, China-accessible websiteFast from mainland China, written for local readers

Platform names are cited for orientation only. No affiliation implied.

Sourcing

From idea to supplier.

Finding a supplier is the easy part. Knowing who you are dealing with is the work. We identify, qualify and coordinate the manufacturers behind your product — and stay close while it gets made.

A hardware engineering bench in Shenzhen: circuit boards and components laid out on steel, measurement instruments, engineers working in the background

China22.54°N 114.06°E

The workshop

Where a specification becomes a part

01

Idea

  1. 01Define the requirement
02

Factory

  1. 02Identify suitable suppliers
  2. 03Qualify manufacturers
  3. 04Compare capabilities
03

Product

  1. 05Request samples & documentation
  2. 06Negotiate
04

Market

  1. 07Coordinate production
  2. 08Build the relationship

Shenzhen · Hong Kong · Le Havre · Paris

Between a factory and a shelf there are eight thousand kilometres, two customs systems and a dozen decisions.

We work on every one of them.

One route, five stages.

The same path in either direction.

01

Discover

Understand the company, the market and the objective.

02

Connect

Identify the right people, companies and opportunities.

03

Build

Build the approach, the partnership and the setup behind it.

04

Launch

Execute the market entry or growth plan.

05

Grow

Measure, improve, expand.

A traditional junk with red sails crossing Victoria Harbour at blue hour, the lit Hong Kong skyline behind it

China22.28°N 114.17°E

Hong Kong

The door between the two worlds

Ventures

Built, not just advised.

TianhuiDigital also develops its own digital products and international ventures — with the same tools and standards we bring to clients.

Digital productsApplicationsE-commerce projectsAI-powered toolsInternational ventures

Questions, answered

The five we are asked most often.

What does TianhuiDigital do?

TianhuiDigital is a Europe–China business development company. We help French and European companies develop in China, and Chinese companies develop in France and Europe — through partnerships, distribution, digital execution and sourcing.

Do you work with Chinese companies entering Europe?

Yes. The bridge works in both directions: identifying distributors and partners in France and Europe, building European e-commerce and localizing your digital presence.

Can you help us find suppliers and manufacturers in Shenzhen?

Yes. We identify, qualify and compare suppliers, request samples and documentation, negotiate and coordinate — including OEM, ODM and private label projects.

Is a translated website enough to sell in China?

Rarely. Chinese buyers rely on WeChat, Xiaohongshu (RED), Baidu and marketplaces such as Tmall, JD and Douyin. A China-ready presence needs localized content and a website that loads well from mainland China.

How do we start?

Tell us where you are, where you want to go and what you want to build — by email at contact@tianhuidigital.com or on WeChat. The first conversation defines the objective and the next concrete step.

Start here

Wherever you start, we can build the bridge.

France. China. Hong Kong. Shenzhen.
One connection can become a market.

Let's build something across borders.

Tell us where you are, where you want to go, and what you want to build.

Opens your email app with the message ready to send.
  1. We reply within one working day. The one of us who covers your direction answers you — Romain towards China, Coco towards Europe. With the time difference between Paris and Shenzhen, a message sent in the European afternoon usually has its answer before your next morning.
  2. Then a fifteen-minute call. Not a sales call. Long enough to understand where you are, and to tell you what we would look at first.
  3. Phone, WhatsApp or WeChat. Whichever is normal where you work. That first conversation is free and commits you to nothing.